Maria Gudelis

5 Ways to Profit from PLR

maria gudelis — Wed, 11 Aug 2010 15:35:10 +0000

I had the pleasure to interview on my radio show Nicole Dean, an internet marketing expert on "5 Ways to Profit with PLR" and it was full of such fantastic "golden nuggets" that I wanted to share them with you on my blog.

Here are the 5 ways you can profit from PLR:

1. Use PLR for your SEXY Lead Generation magnets! In the interview (you can download the transcript here), Nicole said:"We want to look at it from getting the most out of PLR, in my opinion. So, the lead generation magnets, first of all, as you said, one of my favorite words is sexy too, you need to have a sexy title. If you get PLR from a site like mine you’d want to create and draft a sexy title for your report, obviously.

The lead generation magnets really have to do with likeability and the laws of reciprocity. You’re giving something to someone and you’re hoping that they’ll see the value in it, they’ll be enticed by it, impressed by it, and then they’ll want to give you something back as well as trust you enough to do business with you."

2. Use as an INTEGRAL part in your sequential follow up marketing system such as in your email autoresponder. It's important to stay "FRESH" in your prospects and customers minds…

Nicole had to say on this profit with PLR way:

You can build a relationship with our prospect and customers by tweaking the PLR for our email auto responders.

You should have at least six months to a year in your follow up system for most businesses. 99 percent of us don’t. So, PLR is another way that you can continue to add value, continue to stay in touch with potential clients, and continue to stay in touch with actual clients.

The other 3 ways are extremely informative and to get all the details – please download the entire transcript of the interview (including download link of the audio mp3) here.

Click here to download Entire transcript here

Want to know the ULTIMATE place to get GREAT PLR From Nicole ze Expert!!? Check out Nicole Dean's site:

Don't Delay – Click Here Now: http://www.OfflinePLR.com

My Giveaway of the MONTH – WIN A FREE BOOK – Just comment below on all or one of:

1. How you use PLR in your business

2. How you 'could' use PLR if you aren't using it now!

3.. Your thoughts on the 5 Ways

Business Name Shocking Controversy and How this lady from Canada uses Facebook to sell her homemade perogies

maria gudelis — Thu, 05 Aug 2010 17:08:26 +0000

Facebook is certainly allowing small businesses to survive and thrive for many people…proving it is no longer just for kids!

Take for example one lady from Canada. Gerene Murphy, in a little town called Windsor in Canada…sells perogies for $7 a dozen via Facebook that she 'cooks up from home'!

To earn some extra money, Ms. Murphy began selling her perogies to friends and family for around $7 a dozen and then set up a Facebook page and uses the classifieds site Kijiji to advertise them. (see source below)

Maria Gudelis trend prediction: Facebook name games: Those who grab their business name first on Facebook wins!

"That's how to make sure your business name and brand doesn't get 'stolen' away from you"…

Jiminy Cricket!

Another perogy business in Facebook having 'branding issues'…But what is MORE SHOCKING…is the FIGHT over the business name, Perogy Princess!

Check out the image below that shows the Facebook business page of Perogy Princess.

As you can see, the above issue is already happening…and even for the 'little companies too"!

So if you are a big business owner or a small business owner – go forth and grab your Facebook business page to "claim your name"! Let me know your thoughts – leave a comment below!

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* source for Perogy making mom in Canada – Globe And Mail

Could Groupon Give The Money Key to Indie Filmmakers?

maria gudelis — Mon, 26 Jul 2010 01:38:07 +0000

Having extremely talented friends in the film making business…I see how hard it is for them to get distribution into theaters unless they have raised millions to assist on the marketing and promotion side…

What is a GREAT Social media Success story is the recent use of Groupon to get an indie film into theaters!

"Innovation is the specific instrument of entrepreneurship… the act that endows resources with a new capacity to create wealth." – Peter Drucker

It's a story of innovation using today's social media tools….Check out the full story over at Mashable's site here.

THINK, INNOVATE & COMMENT BELOW – How can your business start using Groupon today?

How to engage your prospects and customers…One simple tactic!

maria gudelis — Mon, 19 Jul 2010 15:32:21 +0000

Powerful marketing and branding…One of the biggest benefits of using FREE social media sites…

Is that it provides a platform for you to engage with your prospects and customers…

"Old school advertising" such as TV ads, Radio ads, yellow page ads etc does not allow that because 'old school' is a 'one-way' conversation.

Though there are appropriate times to include 'old school' advertising in your marketing channel mix…I'd like to share with you ONE SIMPLE TACTIC to use with your social media assets (blogs, Facebook page, Linkedin, Youtube channel,) that really gets your brand/service/company engaged.

An Online survey with Freebie for filling out.

You should use this FREE tool for creating an online survey and allowing you to COLLABORATE with your virtual team. Period.

Click Play Below for SIMPLE FREE HOW TO ENGAGE TOOL so you can start right away:

BENEFITS of using a simple online survey tool:

By encouraging your customers and prospects to complete an online survey, you show interest in what they think and want!
You get instant market research for improving your product, creating new products and services.
Show you care = priceless!
Google docs allows online collaboration with your 'virtual team' as more and more companies are using staff 'virtually' in other states, countries.
Provides one master document for data storage and YOU don't foot the bill of the servers/hosting – a true "cloud computing collaborative environment"

There are more I"m sure and would love to read your comment below on what you think!

Do you use Google docs for surveys or do you use other survey tools such as Survey Monkey, Instant Form Pro etc.?

To your success, Maria Gudelis

A Marketing Story from my interview with Sonja Bata

maria gudelis — Tue, 06 Jul 2010 03:15:36 +0000

A inspiring 'marketing story' about what Sonja Bata told me when I interviewed her. Bata Shoes is one of the largest privately held shoe companies in the world. Click play below now!

A little more about Sonja Bata (source: batashoemuseum.ca) Since the 1940s, Sonja Bata has scoured the world for footwear of every description, from the most ordinary to the most extraordinary. Her combined interest in design and shoes has led to a very personal collection, with examples from many cultures and historic periods.

Her strong belief that in a democratic country citizens should actively contribute their talents to community needs is reflected in her many philanthropic activities. She has been active in many volunteer organizations in the educational, health and environmental fields, including: Chairman, National Design Council; Honourary Chairman, World Wildlife Fund Canada (Chairman 1983–1985); Governor, Junior Achievement of Canada (Chairman 1985–1988); Chairman, Governor's Council of North York General Hospital; The Council for Canadian Unity; The Council for Business and the Arts in Canada; and Founding Chairman of the Bata Shoe Museum in Toronto. In addition, Mrs. Bata has served on a number of business boards including Alcan Aluminum, Canada Trust, and the Canadian Commercial Corporation.

Honours awarded to Sonja Bata include: Officer of the Order of Canada, Honourary Doctor of Laws, Honourary Doctor of Humane Letters and Honourary Captain (N). An edited list of her awards includes: Shoe Person of the Year, 1985; Woman of the Year, North York Chamber of Commerce, 1992; McClure International Service Award, 1991; Canadian Business Hall of Fame, 1991; CESO Award for International Development, 1990; B'Nai Brith Humanitarian Award, 1984; and Silver Medal of the United Nations Environmental Programme, 1982.

Maria Gudelis on How to Target Market

maria gudelis — Mon, 28 Jun 2010 18:19:46 +0000

How to Target Your Market makes the difference between whether you are BROKE or on vacation sipping Mai Tai's on the BEACH!

1. Watch the video below and CONTEST – Win a NOOK –

2. Comment below and GUESS at what 'mistake' I made in the Video!

==> Enter to win a Nook – just guess below via a comment on what you think my mistake / BLOOPER was in the video!

AND…tell me what you think as well! What's your experience in target market – how has it helped you!

Cheers, maria Gudelis

[VIDEO] Selling a Red Brick with A Story – Winner of Cannes Greatest Salesmen Award

maria gudelis — Tue, 22 Jun 2010 04:05:06 +0000

This is a great video. Watch it now. Todd Herman (a fellow Canuck!) won the contest put on by internationally renowned advertising firm OgilvyOne. Got him a great trip to Cannes to boot!

Tell me below what you think too with a comment! Do You Like it? And WHY!

Why I love it the Todd Herman "Greatest Salesperson in the World" Video:

1. What a way to craft a story into the sales message

2. Unique twist to it – what a way to add emotion to a 'simple red brick'

3. I LOVE the reference to "Ancient Sumerians" - how a simple red brick built EMPIRES!

4. The BENEFITS – "Every red brick represents a DREAM" – an action – Used to build street to "CONNECT US ALL" – what a way to bring in HUGE BENEFITS!

5. Use of one of the most powerful word in sales – YOU – (words like "like the greatest creators before YOU")

6. Tying it to a charity – Red Cross

7.. Oh and so much more - Watch it below!

8. Todd, I don't even know you but a BIG CONGRATS to you and hope Cannes was a BLAST for you!

In the Middle Ages…Many People Believed…

maria gudelis — Thu, 27 May 2010 17:31:55 +0000

In the Middle Ages, many people believed that STARS were beams of light shining through the floor of heaven.

Today we know different but it goes to show you that when something NEW, or innovative comes along…it takes a while to 'catch' on…

But when it does…it's like a slapping yourself on the head and saying 'Of Course'!

…On a clear starry night…

More than 2,000 stars are visible to the naked eye.

Yet…There are 200 to 300 BILLION stars in the Milky Way galaxy!

Isn't that amazing! Hope you don't think it a "Boring Fact"..

Because it reminds me of our 'everyday' situations…that what is seen to the naked eye or…

Perhaps in your 'BELIEF SYSTEM'..

Versus reality…think about it – you can only see 2,000 stars but it is a scientific fact that there are BILLIONS of stars out there..

So there is no 'scarcity' of stars out there..

AND…May I be BOLD with you for a moment…the analogy I'd like to make…

There is no 'scarcity' of customers out their for your business!

Let's look at the use of the Internet…

The adoption of small businesses using the Internet today to 'Get More Sales" as a critical marketing channel is DISMAL!

Yes – Dismal!

According to Ad-ology stats, 46% of small business owners do NOT even have a website.

A recent study by the U.S. Small Business Administration’s (SBA) Office of Advocacy counted 26.8 million businesses in the United States. Of those, 99.9% have fewer than 500 employees and as such are considered small businesses.

So the analogy here is that for anyone offering internet marketing consulting services…well heck, there is a HUGE amount of customers out there for you now isn't there.

If you want to get a FREE report all about How to Tap into that..

Click Here now for your FREE report

The point I'm really trying to make here is the importance of your mindset…

In the next blog post, I'm going to reveal an incredible story Sonja Bata told me when I interviewed her. Sonja Bata is the Chairman of the Bata Shoe Museum and head of the largest and most successful family-run business in the world, selling just one simple but indispensable article of clothing- the Shoe.

Hope you enjoyed this blog post..

What examples have you seen or stories you can tell us by commenting below about reality vs scarcity thinking?

Cheers, Maria

3 Reasons Why YOU Need a Facebook Fanpage

maria gudelis — Tue, 18 May 2010 22:16:22 +0000

3 Reasons Why You Need a Facebook Fanpage…and more!

Here is an excerpt from my recent radio show segment on the topic of 'why Facebook'…

Here’s the thing.

There are a lot of individuals right now that are trying to figure out this whole social media.

Specifically if you’re a business owner, or if you are an entrepreneur, or if you are a marketing consultant you’re trying to figure out what the best bang for the buck is online with social media.

The main question a lot of executives that I deal with every day is this, “Maria, what will be my return on investment if I do this?”

Because the dilemma that a lot of marketing executives are in right now is they are bombarded with so many options, so many different marketing channels to invest their marketing dollars into, they want to be sure that this just isn’t a passing fad.

Come on now, has that not perhaps passed your mind that is this social media just a fad?

Are companies and individuals really benefitting from it, profiting from it? I don’t even say the words “making money” or make it sound almost too unprofessional cliché and just for the biz opp type crowd.

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The reason why is because this is indeed one of the most powerful marketing channels can use from Dell Computer to a little pizza restaurant in New Orleans that all of sudden went from 1,000,000 dollars in one year they attributed 20 percent of their revenues from social media and then they’re franchising their pizza restaurant.

We are constantly doing that for our clients and we sort of figured a formula around that.

What I’d like to do on this radio segment is share with you specifically three reasons why you need a Facebook Fanpage. If you were to picture a blueprint to a house, for instance, and let’s talk about a social media blueprint that you have.

One of the key foundations, not the only one, but one of the key foundations is having a Facebook Fanpage.

So, if you don’t mind, I’m going to dive right into what those three reasons are.

There is a consumer awareness need out there, because there’s lots of other information and products about social media and how to make a quick buck using it that are frankly just flat our wrong. I wanted to give you some solid information that we’ve seen over and over again, we’ve used and we’ve used for clients over and over again and what’s working.

Let me dive right into three reasons why you need a Facebook Fanpage.

Let’s dive into the first one. The first one is marketplace.

Facebook right now there are over 400,000,000 active unique users on Facebook. What that means is that Facebook is bigger than a country, it is bigger than the population of the United States.

So, marketplace. You have a virtual marketplace now at your fingertips that you can access from anywhere in the world.

For instance, right now I’m in Canada, I just had a great walk with my dog on the beach, it’s a great day here during the week on a Tuesday, midmorning, and it’s just fantastic that now I can reach out to anyone in the world from prospects in Jerusalem all the way to London, England, all the way to Hong Kong, to the Philippines, to the U.S., to Canada, to anywhere in the world.

The internet is big, right? It’s just huge.

So, is there one spot, once central water cooler that you can hang out at and you can start to build a relationship with other individuals and converse with them? That is Facebook. So, that’s your first reason, just the sheer marketplace alone. It’s a growing trend. Your trend is your friend, you want to be where lots of individuals are, so that’s a pretty big deal.

Let’s talk about the second reason....click here now for your FREE download of the rest of the Transcript to get your 2 other reasons!

Enjoy, Maria Gudelis

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Last chance, get your Social Media Certification

Training Now to Profit Wisely – Click Here

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How To Make $100,000 A Year And MORE in the Social Media Ad Agency Business

maria gudelis — Sat, 15 May 2010 15:17:22 +0000

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